Side crunches, oblique twists, countless plank variations — and the stubborn fat along your sides barely budges. It's not a lack of effort. It's biology.
The flanks — commonly known as love handles — contain dense deposits of subcutaneous fat that are genetically programmed to store energy as a biological reserve. These fat cells have a relatively poor blood supply compared to other areas, which means the hormones and enzymes that trigger fat breakdown have limited access to them during exercise. Cortisol, the body's primary stress hormone, further compounds the problem by directing preferential fat storage to the midsection and flanks. Even people who achieve low overall body fat percentages often find that their love handles persist, because the body treats this area as a last-resort energy reserve to be protected. No amount of oblique crunches can overcome this genetic programming — exercise builds the muscle beneath the fat, but it cannot selectively burn the fat sitting on top.
Love handles change the way clothes fit and the way you feel in them. Fitted shirts bunch at the sides. Jeans create a visible roll. Swimwear and athleisure reveal contours you'd rather smooth out. The frustration is compounded by the knowledge that you're putting in real work at the gym — and yet this particular area seems immune to your efforts. For many people, love handles become a persistent source of self-consciousness that affects everything from wardrobe choices to how confidently they carry themselves.
"If any of this sounds familiar, you're not alone — and you don't have to keep adapting your life around it. There's a real, non-invasive solution."
Traditional approaches to love handles include oblique-targeted exercises, overall fat loss through caloric deficit, and high-intensity interval training. While these strategies improve overall fitness, they cannot spot-reduce flank fat. Liposuction can surgically remove the fat but requires anesthesia and recovery time. CoolSculpting can freeze some fat cells but only addresses the fat layer — not the muscle tone underneath. EMSculpt NEO uniquely attacks love handles from both sides: RF energy permanently destroys the fat cells creating the bulge (30% average reduction), while HIFEM technology triggers supramaximal contractions that sculpt and define your oblique muscles (25% muscle increase). The result is a dramatically slimmer profile with visible muscle definition — not just less fat, but a sculpted contour.
From your first consultation to visible results — here's exactly what to expect.
Your consultation includes a detailed assessment of your flank area, discussion of your body composition goals, and a clear explanation of what EMSculpt NEO can realistically achieve for your specific anatomy. Dr. Bromberg's team will take baseline measurements so you can objectively track your progress.
The applicator is placed on your flank area during each 30-minute session. You'll feel warming from the RF energy as it targets the fat cells, along with strong contractions in your obliques from the HIFEM technology. Patients often describe it as an extremely intense side-crunch workout. The treatment is tolerable and requires no anesthesia or numbing. You walk out and resume your day immediately.
You may experience mild soreness in your obliques for a day or two — a sign the HIFEM contractions are doing their work. The RF-destroyed fat cells are metabolized and flushed from your body over the following weeks. Most patients see noticeable slimming of their flanks by week 3 to 4, with full results developing by month 3. Four sessions spaced 5 to 10 days apart is the standard protocol.
If you answer "yes" to two or more of these questions, you may be a strong candidate for treatment.
Do you notice a visible roll or bulge at your sides when wearing fitted clothing?
Have you tried oblique exercises and core workouts without seeing your love handles shrink?
Do you avoid certain types of jeans, belts, or tucked-in shirts because of your flanks?
Does your love handle area seem immune to overall weight loss progress?
Are you looking for a way to achieve a slimmer profile without surgery or downtime?
Free consultation. No obligation. Confidential.
Dr. Bromberg has helped hundreds of patients address body composition concerns that exercise alone can't solve. He understands the physiology behind resistant flank fat and provides medically supervised treatment plans tailored to each patient's unique anatomy and goals.
Bromberg Wellness is a division of Bromberg Chiropractic — a Cambridge medical practice trusted since the 1980s. Not a med spa. Not an aesthetician-led clinic. A doctor's office with four decades of clinical standards.
Book Free Consultation →"I came in wanting to lose my belly fat and actually see my abs. The fat is visibly gone — but what shocked me is how much stronger my core feels. I'm running faster and my back pain is gone."
Stubborn belly fat → discovered core strength, 4 sessions
"I just wanted to sculpt my abs for summer. Four sessions later, the fat layer is gone and I can actually see definition. But the real surprise? My lifts at the gym went up 15%. The strength gains are real."
Ab sculpting → improved athletic performance, 4 sessions
"The RF energy literally melted my love handles — I can see my obliques now. I was skeptical, but the results are real and clinically proven. My golf swing is better too, which I didn't expect."
Love handles → discovered rotational strength, 4 sessions
* Individual results may vary. Testimonials reflect personal experiences.
See how EMSculpt NEO works — the science behind RF fat destruction and HIFEM muscle building.
See the technology →201 Broadway, First Floor, Cambridge, MA 02139. Red Line to Central Square — a 3-minute walk. Free street parking available.
Learn more about our location →Schedule a free, confidential consultation with Dr. Bromberg's team. We'll assess whether EMSculpt NEO is the right solution for you — no obligation, no pressure, just honest guidance.
Or call us directly:
(617) 494-1166📍 Visit us at
201 Broadway, First Floor, Cambridge, MA 02139
Bromberg Wellness, a division of Bromberg Chiropractic
Free, confidential, no-obligation. Dr. Bromberg's team will reach out within 24 hours.